Alex Patrón
Product Design & Strategy
Superpower:
Turning big ideas into simple, beautiful experiences.
Alex helps shape how Today Matters looks, feels, and works for the people who use it. A Creative Director and Product Designer with more than two decades of experience, her work has ranged from architecting SiriusXM's design system to leading full-lifecycle creative and product execution. She specializes in creating accessible, data-informed experiences that delight users and earn their trust.
The Value Alex Champions: Ownership
You can't control everything. But you do get to own your next move. See what's true, make the adjustment, and own your next step. Your data. Your choices. Your one life.
Why This Work Matters
I have big, lofty hopes for Today Matters. But the real impact is helping people make small changes that build toward meaningful goals.
Living Today
When Alex steps away from design, you'll find her drawing, cooking, spending time with her pup, or planning her next adventure.
One More Thing
Alex doesn't just take vacations. She researches the world's most remote hot springs and then figures out how to get there.
